ZUCCARI was established in Trento in 1993 by the will of Stefano Sala, always passionated about nutritional supplements and natural products. By his side, his wife Katja Ravagni. The industry of natural products and food supplements was populated by extremely competitive players and ZUCCARI had to emerge through innovative formulations and outstanding projects. ZUCCARI reveals its winning power thanks to its holistic approach, research, premium quality and cutting-edge marketing tools that have never been applied to this sales channel before. ZUCCARI breaks old marketing rules and accumulates experience year after year to the point it becomes one of the top-of-mind European players in the industry of high-quality well-being products and natural cosmetics.