tourism generis founded in 2015 in order to support decision makers in tourism. Focusing on the world tourism market and understanding the dynamics of supply and demand, the value of human capital and the importance of the institutional framework, tourism generis can either stand next to the customer or carry out the project on their behalf. tourism generis is characterized by flexibility and adaptability: a group of professionals in tourism and academics in constant contact with the market are coordinated and combined with a series of small, specialized companies. tourism generis wants to identify itself with reliability, consistency and efficiency. The Services: Project Management, Marketing & communication strategies, Tourism policy & planning and Signature services: preparation of speeches, presentations and articles, mystery guest, organization of gastronomic festivals, events, meals, creation of thematic experiences.