After launching in Spain in 2008 and expanding to Latin America in 2012, we are now opening all over the world - uniting Y&R’s many retail and shopper marketing agencies under one banner with a single-minded focus. We have a start-up spirit, but the global reach, resources and intelligence of Y&R behind us. We bring together a rich mix of cultures, companies and skills. But we share three things in common: an absolute passion for retail, an obsessive focus on the shopper, and a desire to create true Shopper Chemistry.