Sleeping Giant Labs' (SGLabs) conscious/unconscious research platform is the culmination of 20 years of studying how brands engage with the lifestyles that make up their target market/community. Our team of senior marketing/business executives, psychologists, psychotherapists, neuroscientists, researchers, and professors have been applying psychology learnings to research strategies for years. What your customers are feeling now is different from what they were feeling last quarter, last month, or even last week. And YOU should know. Our Consumer Emotional Index (CEI) checks in with 1000+ consumers on a regular, recurring basis. We explore their feelings, attitudes, and behaviors as they are today, not the past.