InYourShoes is a project born in 2017 from an idea of Francisco Grimaldi and the support of Giordano Bravetti. Its goal is to create a world running community that shares stories of sacrifices and success. This one sport creates an emotional thread between athletes of different nations. InYourShoes is a bond able to overcome boundaries with values that can be applied in sport as well as in the realization of personal dreams. Every year InYourShoes travels the world collecting shoes and inspirational stories and takes them to Iten, where athletes fight day by day to change their life through running. The shoes are tagged with the names of every single person who decided to donate a piece of his life in order to support the dreams of a Kenyan athlete.