Advantages is an award-winning branding and marketing agency that connects Purpose to Profit through performance-focused marketing. The Advantages team leads clients on a journey of brand discovery that reveals personal and organizational 3 keys: Purpose, Values, and Story. The results of working with Advantages to unlock and infuse its clients’ 3 keys are revealed in increased market share, improved client and employee retention, and overall revenue growth. Advantages is a paradigm for the 3 keys; shared values are infused into every action with their clients and every project is an opportunity to demonstrate how to bring Purpose into marketing, branding, leadership, and culture.