Starting from our concern about the lack of relevance of campus curricula to the professional and business world. Many gaps are not pursued due to the dynamic nature of today's business world. Therefore, we aim to transform these "ordinary people" into "whizzes" in the current business world. To respond dynamically to various business challenges, we need to think creatively and employ various non-static approaches. Therefore, "Ideation" becomes core to maintaining a flexible thinking process that is both creative and systematic with a variety of approaches.