The Jersey Royal Company operates from a number of key sites across the island of Jersey and has been established for over 20 years, growing, packing and supplying the internationally recognised and protected Jersey Royal new potato to a wide number of retailers, wholesalers, packers and processors in the UK. Farming around 8,300 vergées (1,800 ha) annually across 1,600 fields, and employing around 420 staff, The Jersey Royal Company produces and packs approximately 20,000 tonnes per year. In 2014 the company became part of the Produce Investments group, an acquisition that marked the beginning of an exciting period. The company continues to develop itself as a business which combines real food and farming heritage with the demands of modern supply chains, as well as consumer passion for a unique potato brand.