Axis Global has revolutionised the way global trademark and IP portfolios are being managed. Our senior consultants act as your internal IP Strategy & Brand Management team, working closely with all business units to provide strategic commercially focussed advice, and ensuring your global marketing and expansion plans are realised. We have a track record for implementing & improving processes relating to managing global IP portfolios, and we work with existing inhouse counsel or can step in as Global IP Managers if needed. We eliminate all unnecessary fees charged by external firms for managing IP portfolios and instruct IP lawyers on what they do best: providing legal advice. This means a costs reduction of 24-31%. We help our clients to focus on innovation, brand creation and commercialisation activities. Why wouldn't you want an on-call team of senior IP experts inhouse, and on your side? Why pay premium rates for quasi-administrative IP tasks? We streamline processes, manage global external legal teams; and provide full transparency via real-time access to online IP asset databases. We provide ongoing upskilling to the commercial & marketing teams so they can make better decisions, and provide custom-tailored IP education programs. Our senior consultants have conducted IP due diligence, audits & risk management reviews (M&As, strategic partnerships, IPOs & governance). As former IP litigators, we advise business leaders on risks & complex legal problems in plain English; oversee disputes with external lawyers; and ensure business objectives are reached quickly and as painlessly as possible. How are we so sure about this? Because we have more than 40 years' combined expertise in IP and online brand protection, we genuinely love what we do, we recognise IP risks and uncover strategies not seen by others, we build good relationships with external legal providers to deliver high level commercial results, and our clients (and legal providers) agree.