Founded in 2011 by best friends Laura Hall and Gillian Rose Kern, For Love & Lemons was cultivated on the principles of confidence, femininity and individuality. It is for the woman unafraid to take risks, forge her own way and embrace a bit of adventure. Now offering six lines including Ready-to-Wear, SKIVVIES (lingerie), Knitwear, SWIM, Jewelry and Lil’ Lemons (children’s wear).