“There are few with a closer read on the pulse of Gen Z and the ways brands can successfully build for the future consumer than the team at The Digital Fairy.” - Forbes, 2022 We are strategic and creative partners building brands and campaigns that connect. We are a team of hybrid creative minds, sharing a passion for progress we challenge brands to be braver, more inclusive and work harder for the new generation that we represent. Our strategic mindset, cultural literacy and creative intuition make us a new breed of communications agency. We move seamlessly from on to offline, and sit at the intersection of digital, creative and culture. Our fluid approach allows us to flex across a multitude of platforms and disciplines. With a proven track record in both repositioning global household brands and launching new disruptors; we are able to make cult brands more commercial, and commercial brands more cult.