With increasing importance being placed upon the buying experience, retail design and visual merchandising have proved to be effective methods of enhancing the customer's experience, influencing shopping behavior and acting as highly effective marketing tools.
Working with retailers both large and small, WIG’s Retail Solutions uses its in-house expertise in visual merchandising, together with its multi-disciplinary design approach, in order to create inspirational and creative retail environments which reinforce the client's brand values and are commercially effective.
Our schemes are based on knowledge and understanding of product lines and consumer behavior, coupled with design innovation helping to create customer-focused environments that will boost sales, average transaction values and encourage footfall by identifying and maximizing commercial opportunities on the shop floor.
In addition to our Interior Design services, we also offer specialist Visual Merchandising services
Projects have been undertaken for Next, Guess, Plug-ins, Nike, Adidas and a number of independent retailers.