Blackstone Group is a full-service custom marketing research and consulting firm providing clients with actionable insights for over 25 years.
Our unique proprietary methods are designed to provide maximum insight:
-SEQuaLS (customer satisfaction, loyalty and retention)
-Persona IPB (image positioning and branding)
-Namecraft (name generation and testing)
-SCAPE (new product development)
-Concept ESP (online early concept screening)
-(IQ)2 (online Interactive Insight from Qualitative/Quantitative)
-Custom longitudinal panels
-Chimeric (hybrid research)
Our team of 100+ research professionals and vast network of multilingual interviewers and moderators provide high quality research using state-of-the-art in-house resources:
-Web surveys (programming and hosting)
-Custom online dashboards
-Online focus groups
-40+ calling stations (CATI/CAWI)
-Predictive dialing
Our clients include leading organizations in a variety of industries, including: financial services, insurance, healthcare, CPG, not-for-profits/associations, pharmaceuticals, technology and utilities.
We are a certified minority-owned/diversity firm.
Industry
Market Research, Other Professional, Scientific, and Technical Services, Services
HQ Location
332 S. Michigan Avenue
Suite 710
Chicago, IL 60604, US
Keywords
CustomFull-Service Marketing ResearchConsultingBrand and Communication ResearchSatisfactioLoyalty and Retention StudiesMarket Assessment StudiesNew Product Development ResearchInternet Marketing ResearchOnline Focus Groups