Bon is for people who like their fashion and culture to be intelligent and informed. We’re driven by the desire to understand, whether that is through an interview, analysis, photography or styling. Our view is that fashion and culture shouldn’t be clichéd or superficial (unless that is the aim, of course). Instead, we look for the nuanced and the dynamic, we strive to be sophisticated and smart. Why? Because we think we all deserve it. And this is why you will enjoy Bon – like us, you want to be part of a knowledgeable conversation.