MindgruveMacarta is a global performance marketing, retail media and data-tech company created from the mergers of Mindgruve, Macarta and Icon Commerce. The agency is comprised of strategists, creatives, media and marketplace experts, data scientists and engineers driven by one common purpose — accelerate business growth through data-driven marketing, creative and commerce. With over 300 experts across the globe, MindgruveMacarta’s teams provide integrated, performance marketing, retail media and commerce solutions for global brands.