ER
Eliot Roth
President at Sonar Strategies
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Work Experience
President
May 2015 - Present · 9 years and 7 months
sonar strategies
President
Feb 2011 - Jan 2016 · 4 years and 11 months
Senior Mng, Market Research
Oct 2005 - Feb 2011 · 5 years and 4 months
Company Details
11-50 Employees
Sonar Strategies is an innovation and brand strategy consulting group powering our insights via custom market research. We have been providing clients with a smarter approach for nearly 40 years. Today we leverage this expertise to offer complex perspectives to traditional quantitative studies. We utilize a variety of both traditional and unique methodologies, qual and quant, coupled with a dynamic assortment of adjacent services designed to drive better learning and reduce the burden on you. You may know us as the product test experts, and indeed we have been the recognized industry leaders in HUT and CLT for over three decades. Other research areas include Concept Development, Consumer Behavior, Brand/Market Monitoring, Retail Intercept, Message Testing, and our Sonar Package Test Platform. Visit WWW.SONARSTRATEGIES.COM to learn more about our approach to research and how we differ from other research companies.
Year Founded
1985
Social Media
Linkedin
Industry
Market Research, Marketing & Sales
HQ Location
2025 Penfield Road Suite C Penfield, NY 14526, US
Keywords
Concept DevelopmentProduct TestingConsumer BehaviorBrand/Market MonitoringRetail InterceptMessage TestingStrategic ConsultingPackage Testing
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