Place Vendôme, occupying a total build‐up area of 1,150,000 m², is a mixed‐use development in the city of Lusail in Qatar bringing together retail, leisure and entertainment, making it an ideal seaside destination. The project has been entrusted to United Developers under the guidance of local investors who are experts in real estate, retail, construction and contracting. Situated 11 km from the center of Doha, the multifunctional structure houses two five‐star hotels (Le Royal Méridien and Palais Vendôme, a Luxury Collection Hotel), serviced apartments (Le Royal Méridien Residences) managed by Marriott International, up to 560 different retail outlets and a gorgeous open plaza surrounded by cafés and restaurants, overlooking a canal with dancing fountain shows.