Helixa is research for the 21st Century — we help brands and marketers connect in a more deep and meaningful way with audiences that matter most to them and that detailed research and a respect for privacy are not in conflict. Businesses often only have access to narrow slices of data about their customers or audiences, or the data they have looks only at what people say and not what they do. That’s why Helixa has developed technology to look at groups of people from every dimension to deliver more insight into both their hearts (behavior, interests, beliefs) and minds (stated intentions) than you’ve ever had.