ED
Elder De Andrade Lima
Redator Sãªnior at Folklore Brand Storytelling
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Work Experience
Redator Sãªnior
Mar 2019 - Present · 5 years and 9 months
Redator Sãªnior
Jul 2016 - Dec 2018 · 2 years and 5 months
about café
Gestor E-Commerce
Aug 2015 - Jun 2016 · 10 months
Company Details
O termo folklore significa sabedoria popular (folk + lore) – são histórias contadas e compartilhadas espontaneamente pelas pessoas, por isso, tornam-se tão cativantes. Cada vez que alguém reconta uma história, adiciona sua interpretação e sua emoção, recriando-a, mantendo-a mais viva e mais forte. Nossa função é conhecer a história da marca, entender seu propósito, para criar uma narrativa de comunicação que gere conexão entre pessoas e serviços/produtos. The term folklore means popular wisdom (folk + lore) - these are stories told and spontaneously shared by people, which is why they become so captivating. Every time someone retells a story, they add their interpretation and emotion, recreating it, keeping it more alive and stronger. Our role is to know the brand's history, understand its purpose, in order to create a communication narrative that fosters a connection between people and services/products.
Year Founded
2009
Social Media
LinkedinFacebook
Industry
Advertising Services
HQ Location
Av. Luiz Eduardo de Toledo Prado, 870 Sala 811 Ribeirão Preto, SP 14027 250, BR
Keywords
Brand managementmarketing plancreative campaignand media planas well as creative concepts and out-of-the-box ideas
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