Invicta 98.9 FM is a 24-hour youth-centric Urban radio station and we are a “100% ENGLISH” broadcast station. We do produce and air jingles in Hausa and Pidgin English as well. Our core target market is young & youthful people between the ages of 9 - 23 years while our overall target audience includes adults between the ages of 24-45 years and over 45’s. Invicta 98.9 FM features music genres such as hip-hop, rap, techno, electronic dance music, rhythm & blues, afrobeat, Nigerian hip-hop and R&B, dancehall, new age and reggaeton. We are gradually dominating the ‘Share-of-voice’ among radio listeners in Kaduna State and our ‘Be victorious’ brand image & brand identity is growing exponentially.