Providing research and strategy support, facilitation and coaching to those who are looking to understand problems/challenges/opportunities more holistically, specifically through the hearts and minds of the humans they are serving. What is design thinking / human-centered design? At WELLER workshops, we think about it as a process to collaboratively bring different points of views and perspectives together to build and test and iterate while keeping the needs/wants/desires of the humans we are designing for at the center of the experience. Services provided: • HCD 101 (educational overview and practice session) • Opportunity identification • Business model exploration • Experiment mindsets and frameworks • Qualitative research (empathy interviews, listening sessions, focus groups, and in-depth interviews) • DT (design thinking) / HCD (human centered design) tools and techniques (and mindsets) • Design SPRINT facilitation/coaching Who is Eden Weller? Superpowers: empathy + curiosity Researcher * Strategist * Active Listener * Observer * Facilitator * Collaborator Eden spent the first fifteen years of his career building and leading an elite internal research capability as a corporate research practitioner where he grew and evolved the function from “data-gatherers” to diverse and dynamic “strategic, business partners.” He led an incredibly talented team of researchers to elevate how the voice of the customer was leveraged in new product/service development, business model generation and communication/messaging. Eden built a human-centered design / design thinking capability whereby he led/facilitated 20+ “design sprints” working with cross-functional teams on everything from internal “employer of choice” initiatives to product/service enhancements to breakthrough innovation / blue sky opportunities. WELLER workshops was created with one goal in mind: to share these mindsets and capabilities with those serving the humans in our community.