History USN was founded in South Africa by Albe Geldenhuys in 2000 and has been at the forefront of sports nutrition research, making effective sports nutrition supplements, as used by professional athletes, widely available. Sports performance, weight-loss and muscle-building supplementation have been cornerstones of USN's premium product offerings, as have beverage and bars (since 2006). USN is now sold in over 40 countries across the globe and continues to grow into new territories as the product quality and its effective results, begin to become more widely known. Quality people, quality brand USN employs people that reflect the characteristic qualities of the brand - driven, committed to excellence, health-conscious and goal-driven. Quality and accountability are USN's foundation values which are reflected in the way our staff conduct themselves, our business ethics and our products. Nutrition Science We formulate our products with extensive research and development using the latest technology, scientific findings and clinic trials. Our R&D team members are constantly in tune with cutting edge nutrition supplement ingredient research, which they then implement in the development or enhancement of USN product formulations.