At Rainbow, we get that you don’t live to shop—you shop to live. But shopping for food doesn’t have to be another mundane checkmark on your list of things to do. That’s why we’re always pushing for the freshest of the fresh. Something new every day. There are 32 Rainbow stores in Minnesota, primarily located in the MInneapolis/St. Paul area. Rainbow has more than 3,000 employees who enjoy competitive salaries and benefits. The stores are proud to support the communities they serve. Rainbow proudly features Roundy’s brand products, which have quickly become shopper favorites with quality that meets, and many times exceeds, national brands at a substantial savings.