Aptimize's software products instantly increase website performance and reduce data traffic costs. The world is becoming increasingly impatient. People won't wait 20 seconds for a webpage to load. They will click away. Aptimize's products fix website performance, enabling businesses to connect faster with their customers, increasing conversions, customer satisfaction and revenue. The company is headquartered in Wellington New Zealand and operates globally. Aptimize's staff include alumni from Microsoft and other international software companies.