Our mission is to bring more light to the virtual social networking life. We also want to identify ways to build more healthy and mighty networking solutions that we have now. By affiliating leading scientists in social-networks and social network analysis, personal profiling, collaborative filtering and other areas, we are aiming to identify the most important trends and opportunities in virtual society networking research. We also want to openly bring our results back to the World by detailed publications and conducting conferences. www.socilakey.ru