At Sleep Number, our mission is to improve lives by individualizing sleep experiences. With our 360® smart bed at the center, we are leading the way to a new era where sleep tech is helping people play better, think better, and live better. We first began integrating biometric tracking technology into our Sleep Number® beds in 2012 and created the sleep-tech category at CES 2014. Today, our 360 smart bed still remains the only sleep innovation that transforms data into insights and action. The 360 smart bed uses advanced algorithms to detect movement, sleep disturbances, and biometric changes and then automatically adjusts the bed’s firmness to each individual sleeper. SleepIQ® is our world-class, proprietary sleep technology platform and the operating system of the Sleep Number® 360 smart bed portfolio. SleepIQ’s sensor technology enables the 360 smart bed to effortlessly deliver proven quality sleep and creates life-long customer relationships through a personalized, daily report on how you slept. Sleep Number LABS is a subsidiary of Sleep Number Corporation, the creators of the Sleep Number bed. Sleep Number LABS has been foundational in elevating Sleep Number’s sleep innovation leadership and is quickly transforming the Sleep Number 360® smart bed into the hub of health and wellness. This is just the beginning… Our sleep technology is so powerful that one day it may be able to predict health risks, including identifying chronic sleep issues like sleep apnea and restless leg syndrome. In the future, it may also be able to predict other issues such as heart disease and even strokes. SleepIQ technology could also one day empower customers by connecting to leading health, wellness and smart home platforms. Ultimately, SleepIQ will help people unlock their potential at the intersection of sleep, technology and health.