InOut Media is a media company whose core business is creating video news articles aimed at a targeted audience. Our product looks and feels just like the stories shown on the main news edition on TV. The idea is that with the help of network marketing, such as social networks, it is very easy to reach a vast and selected audience. Many current studies indicate that the final consumer does not really remember where he saw the content, whether it was on TV, social networks, and so on. At the same time, most companies today have a public relations firm that handles their print and online publications. Nevertheless, getting something published remains a struggle. The articles that we produce are designed to serve two main purposes: first, for internal use, such as a company newsletter, and second, as a marketing tool for the company’s prospects. David Nissim uses his 15 years of experience as a TV news reporter (economics reporter in Channel 1 and for Yedioth Ahronoth Newspaper) to prepare all of our articles, so the final product looks, sounds, and feels genuine.