Seniors and Baby Boomers - the most valuable generations in the history of marketing. Recognizing that this current generation of retirees is the most affluent ever and the first to have a significant on-line and mobile presence, Pipeline made the strategic decision to focus primarily on this growing yet fragmented market over 7 years ago. Pipeline in one of the largest providers in the U.S. of consumer's looking for senior care facilities and in-home care. We also market other related products and services that this demographic requires. Recently, we have launched a new service providing caregiver candidates to home care agencies nationwide. Pipeline is an Internet marketing firm specializing in identifying consumers that are online (web, mobile, social, etc.) and engaging with them to better understand their needs for products and services. Our primary focus is finding new prospects and clients for our partner's products and services.