Rivalry is an internationally licensed sportsbook and industry underdog built through the love of gaming and internet culture. Our mission is to establish the future of betting entertainment for the next generation of consumers and inspire them to win. We’re on a mythical quest to build a sports betting brand that meets our audiences’ unique needs and brings something fresh to the table. Because let’s be honest, the world doesn’t need another sleepy, run-of-the-mill sportsbook. We’re in it for the long-haul, the glory, and yes, the memes. If that sounds interesting, you can follow along our journey on Rivalry Magazine: https://www.rivalrymagazine.com/