The ENTERTAINER (B2C): Founded in 2001 by Donna Benton, based in Dubai, the ENTERTAINER is the leading provider of 2-for-1 offers from well-known dining, leisure, entertainment, beauty and hotel brands across the Middle East. The company successfully transitioned from a print publication to a data-driven, tech company with the launch of the award-winning ENTERTAINER app in 2013. The ENTERTAINER offers location-specific products for Dubai, Abu Dhabi, Qatar, Oman, Bahrain, KSA (Riyadh, Jeddah & Eastern Province), Kuwait, Egypt and Singapore - with over 10,000 merchants globally. The ENTERTAINER business (B2B): The ENTERTAINER business creates easy-to-use and cost-effective app platforms that leverage incentives to help connect businesses with their customers and employees. Each platform can be adapted to suit any business, and clients can choose from a variety of features that best serve their brand and budget. The app solutions are fully customisable and may be white-labelled, co-branded or even embedded into any business’s existing app. The business division works with more than 250 partners globally and offers our clients loyalty solutions that allow them to leverage the ENTERTAINER model, venues, offers and more as a means of rewarding and delighting their employees and/or customers.