As Taylor Truck Line owner Rob Taylor sees things, there's nothing very complicated about building a successful trucking company. There are just three rules: Pick up and deliver on time, all the time; do everything possible to service your customers; be open minded and completely honest. Rob learned these principles from his father Jerry, who began trucking full time in 1957, and soon established himself as a man to whom "customer service" was more than a mere slogan. It was the foundation of his business. Slowly, but solidly, Jerry began to add trucks to his fleet, always careful not to grow beyond his ability to provide customers with the highest quality service, and drivers with a fair, friendly place of employment. In 1989, Rob bought the company from his father and, after several years, began expanding its dry van and flatbed operations. Today, Taylor Truck Line is a thriving carrier, transporting a variety of products across the country. Its continued growth is driven solely by the demand of customers, many of whom are America's premier manufacturers. And although their transportation needs differ, they all have one requirement in common: consistent high quality service. To the people who make up Taylor Truck Line, trucking is not a job; it's a way of life, a career, an essential part of the American economy. This attitude is what separates Taylor from its competitors. It is the difference between toil and fulfillment, between service that's adequate and performance that's excellent. The effect of Taylor Truck Line's positive attitude is apparent in all the key indicators. The company's on-time record is one of the best in the industry. Its safety rating is among the highest. Freight claims are almost nonexistent. And the annual percentage of driver turnover is low by any standard.