MRi specializes in engaging and motivating consumers through Purpose-Driven Promotions. When it comes to achieving a purpose, our plan is all about the IDEA. Identify the purpose Develop the purpose Execute the purpose Analyze the purpose Using a consultative approach we target the brand’s specific challenge. Then focus on the strategy and mechanics to achieve the goals. Manage all aspects of the promotion to ensure the best user experience. Finally, we evaluate the results and identify the purpose of the next promotion.