Tru Agent Collective Powered by Keller Williams is a professional, tech-enabled real estate brokerage powered by local agent experts who diligently work on your behalf. With expertise in Residential, Luxury, Commercial, and direct-to-consumer Wholesale, we provide our clients with market expertise, strong relationships, and Tru Real Estate Opportunities to first-time home buyers, sellers, and seasoned investors alike.
We offer a world-class education platform for agents who want to be a part of a movement in a collaborative, inclusive, and forward-thinking brokerage of the future.
We provide our agents a host of in-house solutions to scale their business along with great tech to protect them, their clients, and all transactions. Some of these solutions include warm lead programs, agent services (transaction management and marketing support), various levels of coaching and mentoring support, benefit packages, an amazing tech stack, and revenue share opportunities, to name a few.
At Tru, we understand that our clients come from varied backgrounds and therefore have diverse real estate needs. Since we consider every transaction an investment in your future, we collaborate to build a customized, full-service program to meet your individual goals. Be Tru… Buy Tru!!!