Choom Quality Cannabis Experience, Elevated Service We offer quality cannabis experiences through education, curated selection, elevated environments and inspiring stories. Who inspired us? The Choom Gang It all started in 1979 on a small Hawaiian island, with a group of promising students and athletes that would hang out after school, riding in a Volkswagen van. This group of friends loved to indulge in Pakalolo (noun: the Hawaiian word for cannabis) - or as locals called it: Choom. They named themselves the “Choom Gang” and would go on to influence our world as successful lawyers, entrepreneurs, and even the 44th president of the United States. But back then, it was never about the future, it was about good people sparking ideas, sharing adventures, and cultivating good times.