Founded in 2008 and based in Germany, asgoodasnew is a European circular economy pioneer for premium consumer electronics products, such as smartphones, tablets, MacBooks & iMacs, cameras & lenses, smartwatches and other valuable gadgets. Working from offices in Berlin and Frankfurt (Oder), the company covers the entire value chain of the European re-commerce market. Through its own sourcing, operations, and sales platforms, asgoodasnew has developed a unique vertical business model with extensive technical know-how and direct access to millions of end consumers. To date, asgoodasnew has helped over 1,000,000 customers throughout Europe to impact their ecological footprint by finding a new home for their preloved gadgets or helping them purchase a fully tested, refurbished device.