LIT (www.litvideobooks.com) is a company redefining the way people consume books. LIT has reimagined bestselling non-fiction books with a new immersive video-based format, introducing “videobooks” as a new media category. Catering to the 65% of people that consider themselves visual learners, LIT allows people to binge watch non-fiction books in an entertaining, social and engaging way. LIT is a fast-growing, VC-funded startup based in NYC. LIT has partnered with 100+ bestselling non-fiction authors spanning business, marketing, finance, economics, psychology, self-help, parenting, health, wellness & more. LIT’s production team includes Emmy award-winning producers and animators who bring these titles to life in videobook format. LIT currently distributes and monetizes videobooks exclusively on it’s platform. LIT is releasing several new videobooks per month and plans to introduce an all-access subscription offering soon.