Portl is a network of content/advertising/commerce-enabled tablets in rideshare vehicles (Uber + Lyft) - tapping into the power of geo-location (and historic ride) data that the rideshare companies provide via API. Our network of connected screens eliminates idle time by providing media and entertainment options to riders who are experiencing idle time. A proprietary, easily installable hardware and software package delivers geo-located, contextual partnered content while collecting and measuring user behaviour. Portl was most recently named “Notable Startup of the year” & “Canada’s most promising startup” at the NACO World Investment Summit.