An inventive cobbler with a taste for tradition, Francesco Russo traces his passion for ultra-feminine shoes back to childhood. “I was looking at my mother and my sisters getting dressed – he recalls – As soon as they wore heels, they immediately turned into magnificent creatures”. By opting for creative rhythms which are more in sync with true invention, he decided to skip the idea of collection, as well as that of the succession of seasons, to create objects that celebrate beauty. The extraordinary attention to the feminine personal universe is also perfectly embodied in the provided service of the Made To Order: The unique opportunity to order the custom version – including materials and colours – of each style. Anthology: https://youtu.be/23dYg04QgwI