The Vinyl Sustainability Council (VSC) is a voluntary membership organization that is taking a leadership role in uniting the industry to advance sustainable performance throughout the vinyl value chain. Based on an industry stakeholder materiality assessment, the VSC focuses its efforts in three impact categories: Resource Efficiency, Health and Safety, and Emissions. Together, VSC members are establishing baselines and determining goals to track and report on the vinyl industry’s progress. The VSC launched +Vantage Vinyl™, the U.S. first-ever industry-wide sustainability initiative that verifies VSC member companies that are making sustainability advancements within each of the impact categories. +Vantage Vinyl-verified companies are verified by an independent third-party and are awarded the use of the +Vantage Vinyl mark to signify they are contributing to the industry goals and reporting their progress on an annual basis.