ORIGIN Sports Group combines Influence, Insight and Partnership to deliver inspirational outcomes underpinned by business and sports integrity. We aim to develop and grow sports properties utilising our experience and knowledge of the sports industry, and the commercial sector. Different from the standard agency model, Origin Sports Group aims to balance the provision of commercial insight and consultancy with an ambition to acquire and develop sports rights with our partners. With over 100 years of collective experience in sports business, working across some of the world’s biggest sports properties, Origin Sports Group has an unrivalled executive team with an enviable track record.