We are Pande, one of the main branding consultancies in Latin America. We also operate in North America, Europe and Africa. Over the past 20 years we have been helping national and global brands in the search for growth and value creation, always committed to creating unforgettable stories and experiences In the national and international scenarios, we examine the markets where they operate and evaluate the positioning of the brands, considering the competitive environment in which they operate. Understanding what leads a company to obtain and sustain better results than those achieved by its competitors is a growing challenge. In highly competitive and complex scenarios, this is a task that becomes increasingly difficult, challenging, and relevant. Based on a diagnosis obtained through research, we identify consumption trends and sustainability requirements, always taking into account the consumer's needs and desires. These elements subsidize the creative and innovation process, in an uninterrupted cycle of knowledge, idea generation, and tangibilization of values through design. Our performance involves a multidisciplinary team of highly qualified professionals, with a global vision of brands and specialized in Market Intelligence, Research and Insights, Brand Valuation, Branding, Strategy, Positioning and Brand Architecture, Visual Identity, Naming, Packaging Design, POS Material and Editorial. This integrated vision of design names the company PANDE, a term that, in Tupi-Guarani, means ALL OF US. A definition that translates our philosophy and permeates the agency's daily routine, our relationships, and also directs our activity, always guided towards generating effective results for our clients.