Irvine, California-based Big Purple Dot provides an ecosystem of marketing and data intelligence technologies and products that enable real estate professionals and mortgage originators to generate and manage customer relationships and grow business. At the heart of the Big Purple Dot ecosystem is a CRM lead management platform that leverages predictive analysis as well as personalized, prebuilt marketing content, automated marketing campaigns, and SMS/MMS video services—all in a single platform that additionally lets users connect with their partners and others on their team throughout each transaction. The Big Purple Dot App is available at the Apple Store and Google. To learn more, visit www.bigpurpledot.com.