CM
Cindy Mc Carthy
Vice President Of Product Management at Resonate
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Work Experience
Vice President Of Product Management
Feb 2024 - Present · 10 months
Head Of Customer Optimization & Enablement For North America
Jan 2023 - Feb 2024 · 1 years and 1 months
Head Of Product Specialists & Customer Success, Location Technology - Corporate Strategy
Feb 2020 - Jan 2023 · 2 years and 11 months
Company Details
51-200 Employees
Since Resonate’s founding in 2008, the company has been driven by a simple but powerful idea: understanding people. Resonate empowers leading brands and agencies with deep consumer intelligence that ignites unbreakable relationships through better connections, more meaningful engagement and compelling customer experiences. We are “people-centric.” It is at the heart of what we do and drives how we operate. We reveal the Human Element—a holistic understanding of a person that starts with what makes us the most human—our values and motivations. In other words, we help you understand the “what” that drives the “why” people decide to choose, buy, endorse or abandon a brand or cause. By combining this human, person-based "why" with relevant data about your industry, brand or product, we help you create powerful marketing engagement that drives results. Named a “Cool Vendor” in Data Driven Marketing by Gartner, a DM News Marketing & Tech Finalist, Most innovative analytics platform and also one of the best places to work in Virginia by the Washington Post and Virginia Business and Best Companies Group, Resonate is privately held and backed by ZMC. Resonate is headquartered in Reston, VA. Sales: 855.855.4320 Customer Support: 855.855.3520 (Mon–Fri 9am-9pm EST)
Year Founded
2008
Social Media
LinkedinFacebook
Industry
Advertising Services, Market Research, Web Design, Computer Services, Web Design
HQ Location
11720 Plaza America Drive 3rd Floor Reston, VA 20190, US
Keywords
Intelligence-to-ActivatioMarketing AnalyticsOnline advertisingValues and motivations based marketingBrand marketingAttitudinal targetingPolitical campaign advertisingBrand advertisingIssue advocacy advertisingConsumer Insights
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