Calgary’s been a frontier city since the day it began. It started with a new way to live out West. Then continued with a unique way to do business. An entrepreneurial way to do more with less that continues to build and attract inspired free-thinking minds. Building and attracting better marketers is why CMA exists. When our community grows, so too does the reputation of our city—and the pride for the work we’ve done. By being regularly connected to this community through the CMA we will support one another, collaborate with one another and share and solve problems together. When Calgary marketers work together, we learn from one another, push one another and create new and inventive ways to do things. Because it is not about which company can one-up another or which agency will out-smart the next. It’s about recognizing no matter what stage of your career, you can always benefit from learning, sharing and growing. It’s about bright minds coming together to generate better ideas and create better work. It’s through these efforts of connection and mentorship that we are able to advance—building better marketers for our future.