CD
Christopher D. Yates
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Work Experience
Principal
Jan 2013 - Present · 12 years
Head Of Brand Partnerships
2023 - Present · 2 years
Global Partnerships Lead
Jul 2019 - Jul 2021 · 2 years
Company Details
Sales accelerator business focused on launching global revenue strategies for sponsorship and advertising supported sport, media and entertainment companies. Provide business development & sales services focused on sponsorship, social media, display, custom branded content, video, mobile, and SaaS performance measurement/data. Acknowledged as a decisive and entrepreneurial leader with significant expertise in all aspects of advertising & sponsorship, integrated media sales and sales management, data, operations and building strong businesses. Demonstrated ability to recruit, motivate and build winning teams to fuel growth and foster positive cultural change. For more information, please visit: https://yatesmediacorp.com/ Clients include but are not limited to: - Active.com: Leading Content Engine & Event Registration Hub for the Competitive Endurance Athlete - BarBend: The leading platform for Strength Sports - Low6: Sports Gaming Technology Company focused on Fan Engagement - Women's Tennis Association (WTA) & The Social Channel: Acting CRO responsible for the sales and development of sponsorships through digital media, video, mobile, branded content, distribution and social from global brand partners - NHL: Partnerships, Player & Fan Development - National Women's Hockey League (NWHL) - ExcelleSports.com: The first multimedia platform dedicated to women’s sports - Talent Resources, Sports: Connecting lifestyle brand sponsorships with prominent athletes, leading influencers and events focused on sports - World's Greatest: the first and only video content and social influencer platform powered by Olympians and driven by viewer data - Tough Mudder: Global Partnerships
Year Founded
2012
Social Media
Linkedin
Industry
Advertising Services
HQ Location
Park Ave S New York, US
Keywords
Sales Acceleration ServicesPartnershipsBusiness DevelopmentAd SalesCustom Branded ContentSponsorshipsOnline Medi
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