CB
Christopher Boyer
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Work Experience
CMO
Mar 2003 - Present · 21 years and 9 months
Vice President, Marketing And Business Development
May 1998 - Jun 2004 · 6 years and 1 months
Paragon Advertising
Director Of Marketing And Client Services
Jan 1994 - May 1998 · 4 years and 4 months
Company Details
2-10 Employees
We create customized, fully-integrated award-winning marketing solutions for brands that want to connect effectively and efficiently with their target audience and utilize a 360-degree marketing approach. We have experience building programs that integrate multiple elements such a athletes, sporting events, sampling, outdoor "point-of play" signage, print, retail pos items, retail events, consumer promotions and contest, social media and PR. We also design sponsorship programs that partner with State and City parks across the country utilizing our contracted network of park-agencies, that can reach over 700 million active-lifestyle park visitors annually. There are over 730mm visits to State Parks annually; 3x larger than National Parks! Own park-related consumer website www.parkvisitor.com. Corporate clients include Coca-Cola, General Mills, Nestle', Geico, Odwalla, Subaru, Toyota, American Express, The Sports Authority, Merrill, The North Face, Kellogs, Honest Tea, Direct TV, and other major brands and corporations. Marketing programs are comprehensive and results oriented. Named in 2010 to INC. Magazines list of America's Fastest Growing Companies. Featured in LA Times, Chicago Tribune, Brand Week, Ad Week, Marketing Daily, USA Today, Fox TV, and other media channels. One of GSG's marketing programs won Harvard University's Kennedy School of Government Bright Idea award in 2010.
Year Founded
2003
Social Media
LinkedinFacebookTwitter
Industry
Advertising Services
HQ Location
Greater Los Angeles Area,West Coast,Western US
Keywords
Active Lifestyle MarketingCause MarketingRetail MarketingConnecting to Park VisitorsSampling in State ParksIn-park EventsIn-park Signageand Digital Marketing
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