Qualitative Research Shop specializes in understanding the user experience. We study how users interact with your brand whether its online, in-store, or on the go - not just transactionally, but emotionally. Our custom research projects inform your design decisions, every step of the way, from defining requirements to delivering moments of delight. The Qualitative Research Shop is a consultancy dedicated to exploring the problem space, vetting potential solutions and helping to build important tools and products. We craft custom UX, CI & hybrid research methods that will drive strategy, guide product development, and foster brand growth. Research Consultancy specializing in the study of the user experience - as it relates to interactive design, branding, messaging and consumer shopping behavior.