Svea is a trademark deeply rooted in streetwear culture, with focus on unisex and the emphasis on girls. This is the 21st century’s interpretation of the classic style, an interpretation in which we, in all aspects, retain the soul but with tongue in cheek. Inspiration comes from American and English college life, intertwined with traditional sports, and rooted in our Swedish soul. The successful concept is based on a consistent line, using adapted materials of high quality.