The Acquisition Marketing Platform for Forward Thinking Brands. Since 2002, Permission Data has been partnering with the world’s best known brands to help them acquire new customers. With best-in-class technology, deep domain expertise, and an unmatched commitment to client satisfaction, advertisers achieve superior results with less hassle. Founded on solid ethical principles, the company’s mission is to provide advertisers with cost effective, scalable channels for growing their in-house marketing lists/databases. We offer our advertisers access to the highest quality customer leads generated via brand specific banners and lead generation ad units. These “marketing leads” represent potential customers who have actively opted-in to receive advertiser specific messaging.