Insightrix Research Inc. is an award-winning market research firm, based in Saskatoon, Saskatchewan, since 2001. We aim to create Eureka! moments and to be a catalyst for action. We start with a research approach that looks beyond the superficial to uncover people’s true motivations and opinions. We couple these insights with engaging communication skills to deliver sound recommendations which drive positive change. Why Insightrix? Independent & Agile Unlike the large research conglomerates, we are not confined to specific research approaches or metrics. Our ideas and innovations are not shackled to a boxed research product with specific rules. We can do whatever it takes to give you the most insightful data. Compelling Storytellers We’re serious about research, but we don’t believe in dry reporting or painful Word or PowerPoint reports. Our reporting and presentation styles engage our clients in meaningful ways and clearly narrate the story in your data. Innovative Approaches Our skilled researchers have access to the latest technology, which they use to answer our clients’ research questions. We use leading platforms for mobile friendly surveys, online dashboards, text analytics, usability experience and custom online communities to name a few.